A Lion became our inspiration when creating the new branding for our business. We were fascinated by the lion's attributes. Lion is a leader, the king of animals. Our main goal is for the clients whom we support to also be the lions of their industries.
The lion is known for his extraordinary strength and courage. These characteristics makes him the king of all animals.
Lions are the only big cats to live in groups, called prides. They work together to defend territory and hunt.
They use intelligent hunting tactics to catch prey which they would not be able to catch alone as they are faster than them.
When analyzing the symbolism of the lion and the information about this species, we realized how difficult its situation is. The population of lions in the world is declining dramatically. The reason is, unfortunately, human activity. The food base is shrinking, as are the lions' natural habitats.
During the last twenty years, the number of lions decreased by almost a half. Is it possible for lions to disappear completely from the face of the Earth within the next several dozen years? The following question was brought forward in our office: if we are adopting the lion as our new logo, maybe we could adopt a real lion too?
A lion eats 2.5 tons of meat on average every year. That's a lot! Zoos eagerly cooperate with sponsors who support animal welfare and enable them to provide the animals with better conditions and appropriate care. With we have started a cooperation with Zoo Silesia in Chorzów and have obtained the status of a Golden Friend of Animals, and LEOCODE has become the official care provider of the Zoo Silesia lions.
This way, we adopted two lions. Bolek came to Silesia from the Tricity in 2016. His partner, Kasai, came to Poland from France in 2013. The lions are very close and can be admired in the northern part of the zoo, although usually, they sleep in bushes during the day, hidden from the curious stares of the visitors.